Episode 31
The Power of Customer Reviews
Feat. Scott Goodman Market Lead at Okendo
We invited Scott Goodman to explore the power of customer reviews in ecommerce! Reviews are a great source of data on what you can improve as well.
Simon and Scott also talk about the difference between Sydney’s and Perth’s ecommerce space. Check it out!
We invited Scott Goodman to explore the power of customer reviews in ecommerce! Reviews are a great source of data on what you can improve as well.
00:00
Introduction
02:20
What is Okendo?
07:10
How Big is Ecom in Australia?
11:12
Scott's Advice for Ecom Starters
13:05
How Important are Customer Reviews?
16:22
Marketing Strategies with Customer Reviews
18:38
Ending
Summary
Scott Goodman came from Okendo, a product review platform for Shopify stores. Okendo’s mission is to build shopper trust, showcase customers and customer experiences, and compel buying action to increase sales and conversions. Okendo differentiates itself by promoting the addition of media content on reviews.
